Staying true to the entrepreneurial spirit of America, rapper Rick Ross is finding success in his new endeavors.
In 2008, he established his own record label, Maybach Music Group, with himself as the marquee act. After selling over 1 million combined records with his last two solo albums, the Miami rapper has gained much clout.
This year, Maybach Music Group expanded, nearly doubling its roster by signing Philadelphia rapper Meek Mill and MC Pill from Atlanta, and Washington D.C. product Wale.
“It’s really about making the best decisions, and what’s best for the team, for the brand,” Ross said. “That’s exactly what we’re doing and that’s what Warner Brothers did coming to the table. It’s just time to take it to that next level and that’s what we’re going to do with Meek Mill, Wale and Pill. We’re going to keep continuing to grow.”
Ross was in Houston this past weekend with Lil’ Wayne and Nicki Minaj for the the “I Am Music II Tour.” He has used the concerts as an opportunity to promote MMG’s upcoming debut album “Self-Made.”
Though sometimes categorized as a Southern act, his collaborations with artists from other regions have led to a successful showing on the nationwide tour.
“We’re just maximizing our opportunities, of course things change in different markets, in some places some people may be more familiar with me than others,” Ross said. “But at the end of the day, it’s just been a lot of love. All the shows have been selling out, the reception has been warm.
“It’s a good look having Meek Mill run out stage, representing Philly and representing his movement. He’s the next to blow up.”
Though he’s been making music for more than four years, Meek Mill was named as one of the 11 members of XXL Magazine’s “Freshman Class” in February. His most recent single, “Tupac Back,” has him and Ross liken their exploits and make numerous references to the deceased Shakur.
Aligning himself with a name like Rick Ross has proven to be a sound investment in Mill’s future.
“It feels good to be working with somebody of his caliber,” Mill said. “Coming from where I’m coming from, I started from the bottom and he definitely started from the bottom. Real hustlers always meet — we both work hard. We’re self-made, that’s why we named the album that.”
“Self-Made” will be available in stores May 24. Ross is also working on his fifth studio solo album “God Forgives, I Don’t,” whose release date has yet to be determined.