Alum’s cosmetic brand to launch new collections
Feeling like royalty has been made easy with a cosmetics line launched in March by a recent alumnus and his partner, which is adding a new collection of lip glosses in October.
Body of Royalty, a luxury cosmetics brand, hopes to empower women by releasing a new collection of lip glosses in October. Co-CEO and marketing and management alum Joseph Chargois works with Texas Southern University social work alumni Jermelle Pitts to create high-quality makeup.
The new lip gloss collection will feature everyday colors including “Innocent,” “Desires,” “Tempt Me” and “All Night.”
“All of our lip glosses are highly pigmented with long-lasting wearing power,” Chargois said. “We aren’t releasing what the actual colors are, so stay tuned.”
Since early June, Body of Royalty has created 12 lipstick shades and a lip balm.
“We are also releasing two new lipstick colors, ‘First Time’ and ‘Private Thoughts,'” Chargois said. “These colors are amazingly smooth.”
They are also looking to launch 10 eye shadows and eye liners in the fall.
Since the summer, Body of Royalty has been featured in numerous magazines and newspapers and their lipstick has been worn by celebrities.
“We have been featured in the Houston Business Journal, in three national and international magazines and we were on KHOU Channel 11 News with Katherine Whaley,” Chargois said. “We’ve also seen more celebrities wearing Body of Royalty, such as Brooke Bailey from the Basketball Wives franchise, Tia Mowry from the 90’s sitcom, ‘Sister Sister,’ Wendy Williams and female rapper Lola Monroe.”
Although Body of Royalty has seeped its way into fame, the CEOs aren’t stopping there.
“We have our sights on completing the Body of Royalty color collection tentatively at the end of year one, and then we will start branching out to broaden the Body of Royalty creations,” Chargois said.